McLaren Photographic has been asked to join the TMA as a partner in the development of visual content for marketing, education and publicity purposes. In this interview with new TMA board member, Aaron Wiegel, President – Wiegel Tool Works about his vision for the Tooling & Manufacturing Association. He is a partner at Wiegel Tool […]
I downloaded the app and can view the 3D images online. They are not “attractive” in the aesthetic sense of photography. They remind me of the software glitches you see in the older RPG video games when an object is not fully rendered. Video by Raytrix shows how the camera technology works.
Raytrix is a German company that developed “The First Plenoptic Camera on the Market” that focuses in industrial and scientific applications for its 3D light field technology. There are 3 cameras available that have varying effective resolution (and pricing) ranging from 1 megapixel for the R5 and up to 7.25 megapixels for the R29. The […]
WE LOVE SPRINGS – and we are using the Lytro and the Light Field Technology to find better ways of showing them off. Go to our Lytro Gallery to try the focus shift by clicking on different parts of the image.
Manufacturing: How Women Can Help Spark a Troubled Industry The stigma of working in a factory and the lack of adequate training has led to this employment crisis. Highly technical jobs require training but we spend too many resources on degrees in humanities. If there was more scholarship funding available and colleges that offered technical […]
McLaren Photographic has been considering the commercial applications of the new Lytro Light Field Camera. Although still in its infancy, we tried it out with some of the exhibitors at the CASMI Trade Show in Chicago last October. At this point, other than as an image novelty, most saw little practical application for their advertising […]
Is Instagram just a gimmick? For industry and manufacturing we have yet to see a practical application for the app other than for like-minded Insta-groupies to share their vacation pics with their friends and colleagues (or their feet, their reflections or their food!!) For BTC companies like Sharpie, Instagram has proven to be a great […]